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John Berger  presents ‘Ways of Seeing‘ on BBC Four in 1972. This is an important assumption for communication field. I suggest you to watch this series if you do not like to read book.

 

Ways of Seeing is a 1972 BBC four-part television series of 30-minute films created chiefly by writer John Berger and producer Mike Dibb. Berger’s scripts were adapted into a book of the same name. The series and book criticize traditional Western cultural aesthetics by raising questions about hidden ideologies in visual images. The series is partially a response to Kenneth Clark’s Civilisation series, which represents a more traditionalist view of the Western artistic and cultural canon.*

A BAFTA award-winning series with John Berger, which rapidly became regarded as one of the most influential art programmes ever made.

Episode 1

In the first programme, Berger examines the impact of photography on our appreciation of art from the past.*

Episode 2

This second programme deals with the portrayal of the female nude, an important part of the tradition of European art. Berger examines these paintings and asks whether they celebrate women as they really are or only as men would like them to be.*

Episode 3

With the invention of oil paint around 1400, painters were able to portray people and objects with an unprecedented degree of realism, and painting became the ideal way to celebrate private possessions. In this programme, John Berger questions the value we place on that tradition.*

Episode 4

In this programme, Berger analyses the images of advertising and publicity and shows how they relate to the tradition of oil painting – in moods, relationships and poses.*

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